It's officially March, which means only one thing here at PopCrush: it's March Madness time, baby.

And this year's theme? The boy bands and girl groups of K-pop.

From long-established industry veterans like TVXQ and Super Junior to today's hottest chart-dominators including BTS and EXO, this year's battle royale hailing from South Korea will determine which act truly wears the crown among K-pop royalty.

Check out the bracket below to see who we've selected to duke it out for victory in PopCrush's 2017 March Madness series — then head into the individual battles to vote for your favorites.

The first round will end on March 10, the semi-finals will end on March 20, and the winner of the final battle will be revealed on March 31. Paiting!

WINNER: TVXQ

TVXQ K-Pop Madness 2017
S.M. Entertainment
loading...

Final round:

TVXQ Super Junior March Madness K-Pop Poll PopCrush
S.M. Entertainment (2)
loading...

Semi-finals:

March Madness
loading...
March Madness
loading...

Round One:

TVXQ vs. BIGBANG PopCrush March Madness Poll
Avex Trax / YouTube
loading...
NCT 127 vs. SUPER JUNIOR PopCrush March Madness Poll
S.M. Entertainment (2)
loading...
BTS vs. B.A.P PopCrush March Madness Poll
Big Hit / TS Entertainment
loading...
Seventeen vs. EXO March Madness Poll
Pledis / Unioncom/VCG via Getty Images
loading...
Bracket Boys Final
loading...

After you vote for the boy bands, make sure to place your vote for your favorite girl groups.

K-Pop Groups That Disbanded Over the Years:

More From