Contact Us
Make My Homepage

Jimmy Iovine Confirms Apple Will Not Buy Tidal

Justin Sullivan, Getty Images
Justin Sullivan, Getty Images

In June, the Wall Street Journal reported that Apple was in exploratory talks to acquire Tidal. Yesterday (Sept. 14), BuzzFeed reported that Apple is in fact not looking to acquire Tidal.

Head of Apple Music Jimmy Iovine tells BuzzFeed, “We’re really running our own race. We’re not looking to acquire any streaming services.” Iovine’s interview with the publication is the first time someone from Apple addressed the alleged talks that began in June. Apple currently has around 17 million paid subscribers, and Tidal has about 4.2 million. For now, it seems Apple is passing on the potential to acquire Tidal.

As we’ve noted before, purchasing the Jay Z-owned Tidal would remove a major threat to Apple’s goal for streaming supremacy. In fact, a new report finds that Spotify, after hitting 40 million subscribers, is outpacing Apple in terms of acquiring new users. Tidal also just posted a monster loss of $28 million dollars, so despite pursuing aggressive policies for exclusive albums, neither Tidal nor Apple seem to have the secret ingredient that Spotify does for retaining subscribers. Perhaps it’s Spotify’s student discount, which offers kids in school a premium account for half the price ($4.99). Artist exclusives feel like a good way to grab new users, but how do you keep them?

34 Rappers Going Platinum in 2016

Subscribe to Q 96.1 on

Best of Q96.1

Recommended for You

Best of the Web

Leave a Comment

It appears that you already have an account created within our VIP network of sites on . To keep your personal information safe, we need to verify that it's really you. To activate your account, please confirm your password. When you have confirmed your password, you will be able to log in through Facebook on both sites.

Forgot your password?

*Please note that your prizes and activities will not be shared between programs within our VIP network.

It appears that you already have an account on this site associated with . To connect your existing account just click on the account activation button below. You will maintain your existing VIP profile. After you do this, you will be able to always log in to using your original account information.

*Please note that your prizes and activities will not be shared between programs within our VIP network.

Please fill out the information below to help us provide you a better experience.

(Forgot your password?)

Not a member? Sign up here

Sign up for WQHR 96.1 FM quickly by connecting your Facebook account. It's just as secure and no password to remember!

Sign up to have exclusive WQHR 96.1 FM contests, events, coupons, presales, and much more delivered to you for FREE.